Track your submissions tickets' communication strategy: Content Calendar
Track the status of your design ticket: Design Tracker
What is the purpose of this system?
- This system allows the communications team to schedule the content calendar and schedule design requests with our freelancers.
- The content calendar ensures that we can plan and coordinate content, promotions, marketing, and press efforts. The content calendar funnels the content stream (information that needs to be communicated) across appropriate channels (social media, e-flux, newsletter, press releases, etc.)
- The sooner we have ticket submissions the better we can plan for materials and implement a timeline and ensure that all outward facing communications materials generated by the communications team adheres to the ISLAA brand identity.
- With more time we can develop ideas, plan advanced promotion, tease out via our content channels in advance, and potentially create video content where we think it would be effective.
What’s the difference between the Submissions Ticket vs. Design Ticket?
- The submissions ticket allows the communications team to build out a cohesive communications strategy for the content calendar surrounding an event, exhibition, announcement, grant, fellowship, partnership, etc. With your submission, we will determine the best way/s to communicate the submission via ISLAA’s content channels.
- The design ticket is for a specific design asset related to an event, exhibition, announcement, grant, fellowship, partnership, etc.
When would something need a Submissions Ticket and a Design Ticket?
With the information we receive through the Submissions Ticket, we will determine the best way/s to communicate the submission via ISLAA’s content channels.
- However, If you know you need a specific design asset for your submission, you would complete a separate Design Ticket in addition to the submission ticket. We will also determine if there are any additional assets that could be included for other content channels.
What if we just need an updated template asset?
- Fill out a design ticket, so it goes into the design queue.
What if I don’t have information / assets or the idea is in its beginning stages? What if I need help brainstorming the project to make it stronger, add people for visibility, help with programming?
What is the lead time for submission and asset tickets?
- Submissions: As soon as possible, at least one month so that the communications team has time to develop assets and strategize for visibility purpose.
- Assets: As soon as possible, at least one month so that the communications team can deliver projects to freelancers with sufficient turnaround time.
- Any copy that needs to be included in the Submission or Design Tickets should be uploaded under the Source Material or Link Fields.
- **Any copy submitted will be used in the final asset. The designer is not responsible for copy-editing.
- If you don't have specific copy, the communications team will generate it.
How do I know that my Design Ticket has been received?
How do I know that my Submissions Ticket has been received?
- When submissions tickets come in, we parse them into the necessary communications channels. Typically this will take 24 hours to populate the Content Calendar as we determine what is required for a larger communications strategy.
Do we need to connect you to our partners if the information needs to be planned and distributed with them as well?
- Yes, it would be helpful if all communications are synced if possible. If it seems like too much that’s fine to leave that information out of the ticket.
I notice things that I haven’t submitted on the Content Calendar
- Yes, we are also simultaneously planning content separate from ISLAA events and programs. We will be creating records internally to plan this content.